Iceland

About Iceland

Founded in 1970, Iceland Foods has grown from a small shop in Oswestry to one of the UK's most recognised and trusted supermarket brands. Headquartered in Deeside, Wales, the company is proudly owned by its founder Sir Malcolm Walker and CEO Tarsem Dhaliwal, who brought it back into full British family ownership in 2020. Iceland is synonymous with value and innovation, particularly in the frozen food sector, and operates over 900 stores nationwide, alongside a thriving online presence.

Our Commitment to Value and Quality

Iceland is dedicated to making quality food affordable for everyone. This commitment is reflected in their competitive pricing, frequent special offers, and a wide selection of products that meet high standards. They continually strive to offer convenient shopping solutions, ensuring customers can easily access their favourite groceries, whether in-store or through efficient home delivery.

Explore the Iceland Product Range

While celebrated for its extensive frozen food selection, Iceland's product offering has significantly expanded to include a diverse array of categories. Shoppers can find everything from fresh fruit and vegetables, quality meats and fish, and dairy products to bakery items and store cupboard essentials. Beyond food, Iceland stocks a comprehensive range of household cleaning products, health and beauty items, and pet food, providing a convenient solution for all household needs. Look out for exclusive brands and popular favourites when you shop online for groceries.

Shopping with Iceland

Shopping at Iceland is designed for ease and convenience. Their online platform, iceland.co.uk, offers a seamless experience for browsing products, managing your basket, and arranging home delivery. Customer service is a priority, with a dedicated team available to assist with any queries via phone (0800 328 0800) or email (customer.service@iceland.co.uk) during extended hours. The Iceland Bonus Club loyalty programme provides excellent benefits, including savings when you top up your card and access to exclusive deals, making every shop more rewarding. Furthermore, Iceland proudly offers discounts for students, NHS staff, and armed forces personnel, making it a truly inclusive shopping destination.