Sunderland AFC Store
The Sunderland AFC Store is your official destination for authentic Black Cats merchandise, including kits, training wear, and exclusive fan gear.
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Shop at Sunderland AFC StoreAbout Sunderland AFC Store
The Sunderland AFC Store is the official retail outlet for Sunderland Association Football Club, a club steeped in history and tradition, founded in 1879. We are dedicated to providing fans with authentic and high-quality merchandise that celebrates the rich legacy and vibrant future of the Black Cats. Our mission is to connect supporters around the globe with their favourite team, offering a tangible piece of the club's identity through official products. Every purchase directly supports Sunderland AFC, helping to fuel the club's ambitions on and off the pitch. We pride ourselves on being the trusted source for all official Sunderland AFC gear, ensuring fans receive genuine items that reflect their passion.
Official Product Range Highlights
Our comprehensive product range caters to every aspect of a Sunderland AFC fan's life. Discover the latest Sunderland AFC kits, including the home, away, and third strips worn by your heroes, available in adult, junior, and infant sizes. Beyond match day, explore our extensive collection of Sunderland AFC training wear, perfect for sports or casual comfort. This includes tracksuits, hoodies, t-shirts, and polo shirts, all featuring the iconic club crest. For everyday style, our fashion range offers stylish apparel and accessories. Furthermore, find a wide selection of Sunderland AFC gifts and souvenirs, from mugs and keyrings to flags and signed memorabilia, making it easy to find the perfect present for any Black Cats supporter. We are your one-stop shop to buy Sunderland AFC merchandise online in the UK and beyond.
Your Shopping Experience
At the Sunderland AFC Store, we strive to provide an exceptional online shopping experience. Our website is designed for ease of use, allowing you to quickly navigate through categories and find exactly what you're looking for. We offer secure payment options and a reliable delivery service, with both standard and express shipping available within the UK. For our international supporters, we provide worldwide shipping to ensure no fan misses out on official club gear. Our customer service team is committed to assisting you with any queries, from product details to order tracking, ensuring a smooth and satisfactory shopping journey. We also offer a clear returns and exchange policy for your peace of mind.
Sunderland AFC Store was founded in 1879 and is headquartered in Sunderland, UK. It is part of Sunderland AFC, with 1 (physical store at Stadium of Light) locations.
Discounts & Loyalty
Gift Cards Available
Shipping & Returns
Standard UK delivery typically takes 3-5 working days. Express options are available. International shipping is also offered, with delivery times varying by destination. Full details and costs are provided at checkout.
Returns Policy
Items can be returned within 28 days of purchase for a refund or exchange, provided they are unused, in their original packaging, and with all tags attached. Personalised items are generally non-returnable unless faulty.
Company Information
Founded
1879
Headquarters
Sunderland, UK
Number of Stores
1 (physical store at Stadium of Light)
Parent Company
Sunderland AFC
Payment Methods
Frequently Asked Questions
Is all merchandise sold on the Sunderland AFC Store official?
Yes, every item available on the Sunderland AFC Store is 100% officially licensed Sunderland AFC merchandise, guaranteeing authenticity and quality directly from the club.
What are your delivery options?
We offer various delivery options, including standard and express shipping within the UK. International shipping is also available for our global fanbase. Specific delivery times and costs are calculated at checkout.
What is your returns policy?
We offer a straightforward returns policy. If you are not completely satisfied with your purchase, you can return items within a specified period (typically 28 days) for a refund or exchange, provided they are in their original condition with tags attached. Please check our website for full details and any exclusions.
How can I contact customer service?
You can contact our customer service team via email at store@safc.com or through the contact form on our website. Our team is available during business hours to assist with any queries you may have.
Do you offer gift cards?
Yes, Sunderland AFC Store gift cards are available for purchase, making them the perfect gift for any Black Cats fan. They can be redeemed online for any official merchandise.
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Free delivery
Get free delivery on orders over £75 at Sunderland AFC Store.
Click & Collect
Save on delivery by using Sunderland AFC Store's Click & Collect service.
Gift cards available
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Sunderland AFC Store Quick Facts
| Standard Delivery | Standard UK delivery typically takes 3-5 working days. Express options are available. International shipping is also offered, with delivery times varying by destination. Full details and costs are provided at checkout. |
| Free Delivery | Orders over £75 |
| Click & Collect | Available |
| Returns Policy | Items can be returned within 28 days of purchase for a refund or exchange, provided they are unused, in their original packaging, and with all tags attached. Personalised items are generally non-returnable unless faulty. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, PayPal, Apple Pay, Google Pay |
| Founded | 1879 |
| Headquarters | Sunderland, UK |
Last verified: February 2026
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Contact Information
Customer Service Email
store@safc.comCustomer Service Hours
Mon-Fri 9am-5pm GMT
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