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Instant Brands offers innovative kitchen appliances like Instant Pot multi-cookers and Vortex air fryers, making cooking easy and convenient for UK homes with smart technology and delicious recipes.
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Instant Brands UK is part of a global leader in consumer products, built on a foundation of iconic and innovative kitchen appliances. The parent company, Instant Pot Brands, was founded in 2009, with the UK entity, Instant Brands (EMEA) Limited, incorporated in 2011. Our core philosophy revolves around transforming consumers' lives by making cooking easy, simple, and convenient. We are dedicated to delivering high-quality, reliable products that cater to the evolving needs of modern households, ensuring you have more time for what you love.
Our commitment extends beyond the kitchen; we actively pursue sustainable development through our Vision 20/25 plan, aligning with the United Nations’ Sustainable Development Goals. We strive to protect the planet, support communities, and foster prosperity with integrity, reflecting our belief in responsible business practices.
At Instant Brands UK, you'll find a diverse selection of small kitchen appliances designed to revolutionise your cooking. Our product highlights include:
The original game-changer, Instant Pot multi-cookers combine up to 10 appliances in one, offering functions like pressure cooking, slow cooking, rice cooking, steaming, sautéing, and more. Popular models like the Instant Pot Classic 5.7L and Instant Pot Pro 5.7L are perfect for preparing quick, healthy, and delicious meals for the whole family. Buy an Instant Pot online in the UK and discover unparalleled cooking versatility.
Achieve that perfect crispy texture with less oil using our advanced Instant Vortex air fryers. From compact 5L models like the Vortex Compact to the larger Vortex Dual 8L, these appliances are ideal for roasting, baking, grilling, and air frying your favourite foods. Explore the Instant Vortex range for healthier fried foods and quick meal solutions.
Beyond our famous multi-cookers and air fryers, Instant Brands also offers high-quality Instant Infusion Brew Coffee Makers, ensuring you start your day with the perfect cup. We also provide a range of other innovative small kitchen appliances designed to enhance every aspect of your culinary journey.
Enjoy a seamless shopping experience at uk.instantbrands.com. We offer efficient delivery services across the UK, with orders typically arriving within 2-5 working days. Our customer support team is readily available to assist with product inquiries, technical support, and warranty claims. Take advantage of exclusive savings with our 15% student discount and up to 16% off for NHS and healthcare workers, making premium kitchen technology more affordable. Connect with us on social media for recipes, tips, and community engagement.
Instant Brands was founded in 2009 and is headquartered in Chicago, Illinois, USA. It is part of Instant Brands Holdings Inc..
Student Discount
Instant Brands offers a 15% student discount via Youth Discount.
NHS Discount
Instant Pot offers up to 16% off for NHS and healthcare workers through Health Service Discounts.
Standard UK delivery takes 3-5 business days. Express delivery options available for faster arrival. Orders are shipped from UK warehouses for efficient delivery.
Returns Policy
30-day return policy for unused items in original packaging. Contact customer service to arrange returns. Refunds processed within 14 business days of receiving returned items.
Founded
2009
Headquarters
Chicago, Illinois, USA
Parent Company
Instant Brands Holdings Inc.
Instant Brands focuses on creating durable, long-lasting appliances that reduce food waste through better meal planning and cooking. The efficient multicooker design uses less energy than traditional cooking methods, and the company is committed to sustainable packaging practices.
The Instant Pot is incredibly versatile - cook soups, stews, rice, beans, meat, poultry, vegetables, yogurt, and even desserts. The pressure cooking function reduces cooking times dramatically while the slow cooker function allows for traditional low-and-slow recipes.
Yes, modern Instant Pots include multiple safety features including lid locking, pressure regulation, and automatic temperature control. The design underwent extensive safety testing and includes fail-safes that traditional pressure cookers lack.
For individuals or couples, the 3-quart Mini is sufficient. The 6-quart is most popular for families of 4-6. The 8-quart suits larger families or those who like to batch cook. Consider your typical meal sizes and storage space.
Yes, Instant Brands products come with a warranty covering manufacturing defects. Warranty periods vary by product. Register your product online to activate warranty coverage and access customer support.
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Be the first to write a reviewInstant Brands offers a 15% student discount via Youth Discount.
Instant Pot offers up to 16% off for NHS and healthcare workers through Health Service Discounts.
Get free delivery on orders over £50 at Instant Brands.
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| Standard Delivery | Standard UK delivery takes 3-5 business days. Express delivery options available for faster arrival. Orders are shipped from UK warehouses for efficient delivery. |
| Free Delivery | Orders over £50 |
| Click & Collect | Not available |
| Returns Policy | 30-day return policy for unused items in original packaging. Contact customer service to arrange returns. Refunds processed within 14 business days of receiving returned items. |
| Student Discount | Instant Brands offers a 15% student discount via Youth Discount. |
| NHS Discount | Instant Pot offers up to 16% off for NHS and healthcare workers through Health Service Discounts. |
| Military Discount | Not available |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, American Express, PayPal, Apple Pay, Google Pay, Klarna |
| Founded | 2009 |
| Headquarters | Chicago, Illinois, USA |
Last updated: June 2026
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Customer Service
+44 (0) 33312 30051Customer Service Email
support@instantbrands.comCustomer Service Hours
Monday to Friday, 9am - 5pm GMT