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Hertz Iceland offers award-winning car rental services in Iceland, providing a wide range of vehicles from rugged 4x4s and campers to electric and family cars, with convenient 24/7 airport pickup.
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Hertz Iceland stands as a beacon of reliability and excellence in the Icelandic car rental market. With a rich history spanning over 50 years, they have cultivated unparalleled local expertise, making them the go-to choice for visitors exploring the stunning landscapes of Iceland. Their dedication to quality and customer service has been consistently recognised, earning them the prestigious title of "Iceland’s Leading International Car Rental Company" at the World Travel Awards for numerous years. When you choose Hertz Iceland, you're not just renting a car; you're gaining a partner committed to making your self-drive adventure safe, comfortable, and truly unforgettable.
For those daring to venture into Iceland's highlands and F-roads, Hertz Iceland offers an impressive selection of robust 4x4 rental cars. Options include the powerful BMW X5 Plug-in Hybrid, the dependable Toyota Land Cruiser 250, and the iconic Land Rover Defender, all equipped to handle challenging terrains. Additionally, their unique Toyota Hilux Camper provides the ultimate freedom for camping and exploring, allowing you to sleep comfortably amidst Iceland's breathtaking scenery. These vehicles are specifically chosen and maintained to excel in Iceland's unique driving conditions.
Beyond the rugged adventurers, Hertz Iceland caters to all travel styles. Discover their range of efficient electric cars for an eco-conscious journey, or opt for spacious family cars perfect for groups and longer road trips across the Ring Road. Smaller, economical cars are also available, ideal for budget travel, city exploration, or solo excursions. Every vehicle in the Hertz Iceland fleet is meticulously prepared, ensuring your comfort and safety, regardless of your destination within this magnificent country. Rent a car in Iceland with Hertz and experience the difference.
Hertz Iceland was founded in 1971 and is headquartered in Reykjavik, Iceland. It is part of Hertz, with 10+ locations.
Vehicle collection at Keflavik Airport, Reykjavik, Akureyri, and 10+ locations across Iceland.
Returns Policy
Vehicle return at any Hertz Iceland station. Cancellation policies vary by booking type.
Founded
1971
Headquarters
Reykjavik, Iceland
Number of Stores
10+
Parent Company
Hertz
Eco-friendly electric vehicles available in the fleet alongside traditional options.
All rentals include unlimited mileage, VAT, Collision Damage Waiver (CDW), and season-appropriate tyres as standard.
Collection is available at Keflavik International Airport arrivals hall, Reykjavik, Akureyri, and over 10 additional stations across Iceland.
Yes, eco-friendly electric vehicles are available alongside 4x4 SUVs, campers, motorhomes, and small cars.
The entire fleet is under 2 years old, expertly maintained for Iceland's unique driving conditions.
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Save on delivery by using Hertz Iceland's Click & Collect service.
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| Standard Delivery | Vehicle collection at Keflavik Airport, Reykjavik, Akureyri, and 10+ locations across Iceland. |
| Free Delivery | Orders over £120 |
| Click & Collect | Available |
| Returns Policy | Vehicle return at any Hertz Iceland station. Cancellation policies vary by booking type. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, American Express |
| Founded | 1971 |
| Headquarters | Reykjavik, Iceland |
Last updated: June 2026
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