Barry M rescued from administration in £1.4m Warpaint London deal
The deal will see the closure of Barry M’s London factory and put about 100 jobs at risk

Discover Barry M, the iconic British cosmetics brand offering a vibrant and cruelty-free range of makeup, nail polish, and beauty essentials for every style and occasion.
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Since its inception in 1982, Barry M has been at the forefront of the UK beauty scene, celebrated for its bold colours, innovative formulations, and unwavering commitment to cruelty-free beauty. Founded in London, this iconic brand has grown to become a household name, synonymous with accessible, high-quality makeup that allows everyone to express their individuality. When you choose Barry M, you're choosing a brand with a rich heritage and a forward-thinking approach to cosmetics.
Dive into the vibrant world of Barry M and discover an incredible selection of beauty products. Our collection features everything you need to create stunning looks, from captivating eyes to flawless finishes. Explore our renowned range of Barry M nail polishes, available in an unparalleled spectrum of shades and finishes, perfect for every mood and occasion. Beyond nails, shop for high-performance Barry M eyeshadows, long-wearing lipsticks, and essential face products like foundations and concealers. Many of our products are also vegan-friendly, catering to conscious consumers looking for ethical beauty solutions.
Barry M stands out for its dedication to innovation and customer satisfaction. We pride ourselves on offering products that are not only on-trend but also formulated with care, ensuring vibrant colour payoff and lasting wear. Our commitment to being 100% cruelty-free is at the heart of everything we do, providing peace of mind with every purchase. With Barry M, you get premium quality without the premium price tag, making high-impact beauty accessible to all across the UK.
Experience convenient online shopping at barrym.com, where you can easily browse and buy Barry M makeup online. Take advantage of our Barry M Rewards Programme, earning points with every purchase that can be redeemed for exclusive discounts. Students can also enjoy special savings through our partnership with Student Beans. Our customer service team is always ready to assist with any product or order enquiries, ensuring a smooth and enjoyable shopping journey from start to finish.
Barry M was founded in 1982 and is headquartered in London, UK. It is part of Warpaint, with Over 1,300 locations.
Student Discount
Barry M offers student discounts via Student Beans, allowing students to save on their favourite makeup and beauty essentials. Verify your student status through Student Beans to access exclusive savings.
Gift Cards Available
Loyalty Programme
Barry M Rewards Programme
The Barry M Rewards Programme allows members to earn 5 loyalty points for every £1 spent on eligible purchases at barrym.com. Points are credited within 10 days and expire after 12 months of inactivity. Members who provide their birthdate and make a purchase in the prior 12 months also receive birthday points. Rewards cannot be combined with other promotions or used on gift cards or delivery charges.
Free delivery on orders over £25
Returns Policy
Barry M typically accepts returns of unused and unopened products within a specified period (e.g., 14-30 days) from the date of purchase, provided they are in their original condition and packaging. Customers are usually responsible for return shipping costs unless the item is faulty or incorrect. Full details can be found on their website.
Founded
1982
Headquarters
London, UK
Number of Stores
Over 1,300
Parent Company
Warpaint
Barry M is committed to ethical beauty, proudly offering a wide range of cruelty-free and vegan-friendly makeup and nail products. They continuously strive to improve their formulations and packaging for a more sustainable future, ensuring their vibrant products are kind to both you and the planet.
You can reach Barry M customer service by calling 0208 349 2992 for placing orders over the telephone, or by emailing help@barrym.co.uk for general enquiries. The order line is open Monday to Friday, 9:00 am - 5:00 pm.
While specific details on delivery options and costs are not provided, Barry M typically offers standard shipping within the UK for online orders. For precise information regarding delivery times and charges, please refer to the delivery section on their official website.
Barry M generally accepts returns of unused and unopened products within a specified period, usually 14 to 30 days from purchase, provided they are in their original condition. For detailed instructions on how to return an item and any exclusions, please consult the returns policy on their website.
Yes, Barry M is well-known for its commitment to ethical beauty. They proudly offer a wide range of cruelty-free products and have a significant selection of vegan-friendly makeup and nail paints, clearly marked on their packaging and website.
Barry M strives to formulate products that are safe and high-quality. While specific ingredient lists are available on individual product pages, they are committed to transparency and often highlight formulations free from common irritants. Always check product descriptions for detailed ingredient information.
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Be the first to write a reviewBarry M offers student discounts via Student Beans, allowing students to save on their favourite makeup and beauty essentials. Verify your student status through Student Beans to access exclusive savings.
Get free delivery on orders over £25 at Barry M.
The Barry M Rewards Programme allows members to earn 5 loyalty points for every £1 spent on eligible purchases at barrym.com. Points are credited within 10 days and expire after 12 months of inactivity. Members who provide their birthdate and make a purchase in the prior 12 months also receive birthday points. Rewards cannot be combined with other promotions or used on gift cards or delivery charges.
Buy discounted Barry M gift cards from cashback sites to save even more.
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| Standard Delivery | Free delivery on orders over £25 |
| Free Delivery | Orders over £25 |
| Click & Collect | Not available |
| Returns Policy | Barry M typically accepts returns of unused and unopened products within a specified period (e.g., 14-30 days) from the date of purchase, provided they are in their original condition and packaging. Customers are usually responsible for return shipping costs unless the item is faulty or incorrect. Full details can be found on their website. |
| Student Discount | Barry M offers student discounts via Student Beans, allowing students to save on their favourite makeup and beauty essentials. Verify your student status through Student Beans to access exclusive savings. |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, PayPal, Apple Pay, Google Pay |
| Founded | 1982 |
| Headquarters | London, UK |
Last updated: June 2026
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Customer Service
0208 349 2992Customer Service Email
help@barrym.co.ukCustomer Service Hours
Monday to Friday, 9:00 am - 5:00 pm
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