We use cookies to personalise the offers and shops we show you, remember your favourites, and keep making your experience better every visit. Choose "Accept All" for the full, personalised Virtual Mall, or set your own preferences. You stay in control. See our Privacy Policy.
WaterRower offers unparalleled quality rowing machines, providing an authentic, low-impact, full-body workout for all fitness levels, proudly crafted since 1988.
No live deals right now from WaterRower — you can still shop the latest below.
Shop at WaterRowerNew voucher codes, offers and price drops — straight to your inbox. No spam, unsubscribe anytime.
WaterRower UK is the official online destination for the world-renowned WaterRower rowing machines, bringing an authentic on-water experience directly to your home. Established in the USA in 1988 and with a dedicated UK presence since 1991, WaterRower has built a legacy of crafting high-quality, durable fitness equipment. Their commitment to excellence and innovative design has made them a favourite among fitness enthusiasts and athletes alike, including Olympic champions.
At the heart of every WaterRower is its unique patented WaterFlywheel. This ingenious design uses water resistance to provide a smooth, self-regulating workout that perfectly mimics the dynamics of rowing on water. The resistance automatically adjusts to your effort, ensuring a challenging yet low-impact exercise suitable for all fitness levels. The therapeutic sound of moving water further enhances the immersive experience, making your workout both effective and enjoyable.
WaterRower offers a diverse selection of rowing machines, each available in various premium wood frames such as Ash, Cherry, and Walnut, designed to complement any home décor. Whether you're looking for a compact model or a statement piece, you'll find a WaterRower that fits your aesthetic and fitness goals. These machines provide a comprehensive full-body workout, engaging over 84% of your muscle mass without putting undue stress on your joints.
Sustainability is a core value at WaterRower. The brand is dedicated to environmentally conscious decisions, sourcing materials responsibly, particularly their beautiful wood, and designing products for longevity. This approach means you're investing in fitness equipment that is not only built to last but also contributes positively to the planet, aligning your fitness journey with eco-friendly principles.
Shopping for your WaterRower is convenient and rewarding. Benefit from free UK delivery on eligible orders and explore flexible 0% finance options to spread the cost. WaterRower UK is also proud to support our essential workers and armed forces, offering a 10% discount for NHS and military personnel. With dedicated customer service and a commitment to satisfaction, finding your perfect rowing machine has never been easier.
WaterRower was founded in 1988 and is headquartered in USA (UK distribution). It is part of WaterRower Inc., with 2 locations.
NHS Discount
WaterRower offers a 10% NHS discount through Health Service Discounts.
Military / Blue Light Discount
A 10% discount is available for Reserve and Armed Forces through Health Service Discounts.
Free UK mainland delivery on rowers.
Returns Policy
30-day trial available. Warranty included.
Founded
1988
Headquarters
USA (UK distribution)
Number of Stores
2
Parent Company
WaterRower Inc.
Handcrafted from sustainable wood. Built to last.
Paddles in a water tank create natural, self-regulating resistance.
WaterRowers produce a gentle water sound, quieter than fan resistance.
Assembly is straightforward with included instructions.
No reviews yet for WaterRower
Be the first to write a reviewWaterRower offers a 10% NHS discount through Health Service Discounts.
A 10% discount is available for Reserve and Armed Forces through Health Service Discounts.
Brought to you by The Virtual Mall, the UK's original online shopping destination, first launched in 1999.
| Standard Delivery | Free UK mainland delivery on rowers. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | 30-day trial available. Warranty included. |
| Student Discount | Not available |
| NHS Discount | WaterRower offers a 10% NHS discount through Health Service Discounts. |
| Military Discount | A 10% discount is available for Reserve and Armed Forces through Health Service Discounts. |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, PayPal, Finance |
| Founded | 1988 |
| Headquarters | USA (UK distribution) |
Last updated: June 2026
Opens in a new tab
Be the first to review
The Toe Spacer
The Toe Spacer Ltd offers innovative foot mobility products like Toe Spacers and Stability Trainers, trusted by athletes globally to enhance balance, recovery, and overall foot health.
FORM
FORM is your digital platform for all things fitness, wellness, and self-love, offering expert-led workouts, nutrition plans, and mindfulness tools to help you become your best self.
DKN
DKN UK offers premium, high-quality fitness machines and strength equipment, combining industrial design with ergonomic comfort for your home gym.
Grenade
Grenade is the UK's #1 Protein Bar Brand, offering a delicious range of high-protein bars, shakes, and snacks designed to help you power your day and smash your fitness goals.
Village Hotels
Village Hotels offers a unique "everything under one roof" experience across 33 UK locations, combining comfortable stays, dining, gym facilities, event spaces, and coworking for leisure and business travellers alike.
Customer Service
020 8749 9090Customer Service Email
info@waterrower.co.ukCustomer Service Hours
Monday-Friday 9am-5pm