WaterRower
WaterRower offers unparalleled quality rowing machines, providing an authentic, low-impact, full-body workout for all fitness levels, proudly crafted since 1988.
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Shop at WaterRowerAbout WaterRower UK
WaterRower UK is the official online destination for the world-renowned WaterRower rowing machines, bringing an authentic on-water experience directly to your home. Established in the USA in 1988 and with a dedicated UK presence since 1991, WaterRower has built a legacy of crafting high-quality, durable fitness equipment. Their commitment to excellence and innovative design has made them a favourite among fitness enthusiasts and athletes alike, including Olympic champions.
The Patented WaterFlywheel Technology
At the heart of every WaterRower is its unique patented WaterFlywheel. This ingenious design uses water resistance to provide a smooth, self-regulating workout that perfectly mimics the dynamics of rowing on water. The resistance automatically adjusts to your effort, ensuring a challenging yet low-impact exercise suitable for all fitness levels. The therapeutic sound of moving water further enhances the immersive experience, making your workout both effective and enjoyable.
Explore the WaterRower Product Range
WaterRower offers a diverse selection of rowing machines, each available in various premium wood frames such as Ash, Cherry, and Walnut, designed to complement any home décor. Whether you're looking for a compact model or a statement piece, you'll find a WaterRower that fits your aesthetic and fitness goals. These machines provide a comprehensive full-body workout, engaging over 84% of your muscle mass without putting undue stress on your joints.
Sustainable Craftsmanship
Sustainability is a core value at WaterRower. The brand is dedicated to environmentally conscious decisions, sourcing materials responsibly, particularly their beautiful wood, and designing products for longevity. This approach means you're investing in fitness equipment that is not only built to last but also contributes positively to the planet, aligning your fitness journey with eco-friendly principles.
Shop WaterRower Online in the UK
Shopping for your WaterRower is convenient and rewarding. Benefit from free UK delivery on eligible orders and explore flexible 0% finance options to spread the cost. WaterRower UK is also proud to support our essential workers and armed forces, offering a 10% discount for NHS and military personnel. With dedicated customer service and a commitment to satisfaction, finding your perfect rowing machine has never been easier.
WaterRower was founded in 1988 and is headquartered in USA (UK distribution). It is part of WaterRower Inc., with 2 locations.
Discounts & Loyalty
NHS Discount
WaterRower offers a 10% NHS discount through Health Service Discounts.
Military / Blue Light Discount
A 10% discount is available for Reserve and Armed Forces through Health Service Discounts.
Shipping & Returns
Free UK mainland delivery on rowers.
Returns Policy
30-day trial available. Warranty included.
Company Information
Founded
1988
Headquarters
USA (UK distribution)
Number of Stores
2
Parent Company
WaterRower Inc.
Payment Methods
Sustainability
Handcrafted from sustainable wood. Built to last.
Frequently Asked Questions
How does water resistance work?
Paddles in a water tank create natural, self-regulating resistance.
How loud are they?
WaterRowers produce a gentle water sound, quieter than fan resistance.
Is assembly difficult?
Assembly is straightforward with included instructions.
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Be the first to write a review2 Ways to Save at WaterRower in 2026
NHS discount
WaterRower offers a 10% NHS discount through Health Service Discounts.
Military & Blue Light discount
A 10% discount is available for Reserve and Armed Forces through Health Service Discounts.
Saving tips verified by The Virtual Mall, the UK's original online shopping destination since 1999.
WaterRower Quick Facts
| Standard Delivery | Free UK mainland delivery on rowers. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | 30-day trial available. Warranty included. |
| Student Discount | Not available |
| NHS Discount | WaterRower offers a 10% NHS discount through Health Service Discounts. |
| Military Discount | A 10% discount is available for Reserve and Armed Forces through Health Service Discounts. |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, PayPal, Finance |
| Founded | 1988 |
| Headquarters | USA (UK distribution) |
Last verified: February 2026
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Customer Reviews
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Contact Information
Customer Service
020 8749 9090Customer Service Email
info@waterrower.co.ukCustomer Service Hours
Monday-Friday 9am-5pm
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