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THE UPSIDE offers premium activewear for men and women, blending fashion-forward design with high-performance functionality for a stylish and healthy lifestyle.
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Founded in 2014 by Australian fashion icon Jodhi Meares, THE UPSIDE quickly rose to prominence as a global leader in premium activewear. Meares, drawing on her extensive experience in the fashion industry and her personal passion for yoga and a healthy lifestyle, identified a crucial gap in the market for stylish yet functional athletic apparel. The brand's philosophy centres on creating high-quality, fashion-forward pieces that support an active life, whether it's through intense workouts, yoga practice, or simply embracing a comfortable, chic everyday aesthetic.
At THE UPSIDE, you'll find an extensive selection of activewear for women and activewear for men. The collections are renowned for their unique, refined prints and luxurious feel, setting them apart in the competitive athleisure landscape. From high-performance leggings and supportive sports bras to versatile tops, shorts, and outerwear, every item is designed with both movement and stillness in mind. Explore pieces crafted from premium materials that offer exceptional comfort, durability, and a flattering fit, perfect for those seeking to buy designer activewear UK.
Shopping for THE UPSIDE clothing is made easy with their international shipping options, including fast delivery to the UK. Customers can benefit from free express shipping on qualifying orders, ensuring their new activewear arrives swiftly. The brand is committed to providing excellent customer service, with a dedicated team available to assist with any enquiries. Embrace the blend of fashion and function that defines THE UPSIDE and elevate your wardrobe with their distinctive range of athleisure wear online.
THE UPSIDE was founded in 2014 and is headquartered in Sydney, Australia.
Loyalty Programme
MaxAroma Points
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For orders over $150, THE UPSIDE offers free express shipping to most countries including the UK. Orders under this amount incur a flat rate of $20. Delivery typically takes 2-5 business days.
Returns Policy
MaxAroma has a dedicated 'OUR POLICIES' section on their website, which outlines their terms and conditions for returns and exchanges. Customers are encouraged to review this section for full details on how to return products.
Founded
2014
Headquarters
Sydney, Australia
Yes, THE UPSIDE offers international express shipping to the UK and most other countries.
Orders over $150 (approx. £120-£130) qualify for free express shipping. Orders under this amount incur a flat rate of $20. Delivery typically takes 2-5 business days.
You can contact their customer service team via phone at +1 424 280 4971 or by emailing customercare@theupside.com. They are available Monday to Friday, 9am - 5pm PDT.
THE UPSIDE is a Sydney-based brand, founded in Australia.
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Sign up for emails and text messages to receive 150 points, granting early access to new arrivals, sales, exclusive content, and special events.
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| Standard Delivery | For orders over $150, THE UPSIDE offers free express shipping to most countries including the UK. Orders under this amount incur a flat rate of $20. Delivery typically takes 2-5 business days. |
| Free Delivery | Orders over £150 |
| Click & Collect | Not available |
| Returns Policy | MaxAroma has a dedicated 'OUR POLICIES' section on their website, which outlines their terms and conditions for returns and exchanges. Customers are encouraged to review this section for full details on how to return products. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, American Express, PayPal |
| Founded | 2014 |
| Headquarters | Sydney, Australia |
Last updated: June 2026
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Customer Service
+1 424 280 4971Customer Service Email
customercare@theupside.comCustomer Service Hours
Monday to Friday, 9am - 5pm PDT