SportsShoes
SportsShoes is the UK's No. 1 online retailer for running, gym, and outdoor fitness, offering a vast selection of footwear, clothing, and equipment from top brands for your next adventure.
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Shop at SportsShoesDiscover SportsShoes: Your Ultimate Fitness Partner
SportsShoes.com stands as the UK's undisputed number one online retailer for running, gym, and outdoor fitness. Since its establishment in 1982, the company, operating under B Sporting Ltd., has been dedicated to providing athletes and fitness enthusiasts with an extensive range of high-quality footwear, clothing, and equipment. Headquartered in Shipley, West Yorkshire, SportsShoes.com combines decades of expertise with a passion for helping customers achieve their fitness goals.
Extensive Range for Every Activity
Running Footwear & Apparel
Whether you're a road runner, a fell running enthusiast, or tackling technical trails, SportsShoes.com offers an unparalleled selection of specialist footwear. Discover the latest innovations from global brands like adidas, Asics, and Saucony, including popular models such as Endorphin Azura and 1080v15. Complement your shoes with high-performance running apparel and accessories for men, women, and kids.
Gym & Outdoor Essentials
Beyond running, SportsShoes.com caters to a broad spectrum of fitness activities. Equip yourself for intense gym sessions with durable clothing and essential gear, or prepare for your next outdoor adventure with robust hiking equipment. Their comprehensive product catalogue ensures you have access to the best tools to support your performance.
Smart Shopping & Customer Benefits
SportsShoes.com enhances the shopping experience with valuable benefits. Students, NHS workers, and military personnel can enjoy a 12% discount through verified schemes like Student Beans, UNiDAYS, and Blue Light Card. Their free ULTRA Membership also rewards loyal customers with exclusive offers, early sale access, and priority order processing.
Commitment to Sustainability
SportsShoes.com is actively working towards a more sustainable future. Their initiatives focus on reducing environmental impact across various operational areas, including electricity, water consumption, packaging, and waste management. They also offer a dedicated selection of 'Shop Sustainable Products', allowing customers to make eco-conscious choices.
SportsShoes was founded in 1982 and is headquartered in Shipley, West Yorkshire, England, United Kingdom. It is part of B Sporting Ltd., with Online only locations.
Discounts & Loyalty
Student Discount
SportsShoes offers a 12% student discount on in-season items via Student Beans and UNiDAYS. Graduates can also receive a discount through GradBeans (via Student Beans) for up to 5 years after graduation.
NHS Discount
NHS staff can receive a 12% discount through the Blue Light Card scheme. Simply log in to your Blue Light Card account to generate a unique discount code.
Military / Blue Light Discount
Members of the Armed Forces and veterans are eligible for a 12% discount via the Blue Light Card. Access your Blue Light Card account to obtain your unique code. Some sources indicate a 10-20% military discount.
Loyalty Programme
ULTRA Membership
The free-to-join ULTRA Membership offers priority order processing, exclusive special offers, early sale access, priority launch access, a birthday treat, monthly prize draws, express checkout, order tracking, and exclusive content.
Shipping & Returns
SportsShoes.com offers various delivery options across the UK and internationally. Specific details regarding delivery speeds and costs can be found in their 'Order Info' section on the website.
Returns Policy
SportsShoes.com provides a straightforward returns policy. Customers can typically return unsuitable or faulty items within a specified period, provided they meet the return conditions. Full details are available in their 'Order Info' section.
Company Information
Founded
1982
Headquarters
Shipley, West Yorkshire, England, United Kingdom
Number of Stores
Online only
Parent Company
B Sporting Ltd.
Payment Methods
Sustainability
SportsShoes.com is committed to sustainability, focusing on reducing environmental impact across electricity, water consumption, gas usage, consumables, packaging, and waste. They also highlight a range of 'Shop Sustainable Products'.
Frequently Asked Questions
What is SportsShoes.com?
SportsShoes.com is the UK's number one online retailer for running, gym, and outdoor fitness. Established in 1982, they offer a vast range of footwear, clothing, and equipment from leading brands.
What types of products can I find at SportsShoes.com?
You can find a comprehensive selection of footwear, clothing, and equipment for running (road, trail, fell), gym workouts, and hiking. They stock products from top brands like adidas, Asics, and Saucony for men, women, and kids.
Does SportsShoes.com offer discounts for students, NHS staff, or military personnel?
Yes, SportsShoes.com offers a 12% discount for students via Student Beans and UNiDAYS, and for NHS staff and military personnel through the Blue Light Card scheme.
What is the ULTRA Membership loyalty programme?
The ULTRA Membership is a free loyalty programme that provides members with benefits such as priority order processing, exclusive special offers, early sale access, priority launch access, a birthday treat, and monthly prize draws.
How can I contact SportsShoes.com customer service?
You can contact customer service by phone at 01274 530530 or via email at customerservice@sportsshoes.com. Phone and live chat hours are Mon-Fri: 9am-7:30pm, Sat: 9am-4:45pm.
What is SportsShoes.com's returns policy?
SportsShoes.com aims for customer satisfaction. While specific details can be found in their 'Order Info' section, they generally offer a straightforward returns process for items that are unsuitable or faulty, subject to their terms and conditions.
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Be the first to write a review4 Ways to Save at SportsShoes in 2026
Student discount
SportsShoes offers a 12% student discount on in-season items via Student Beans and UNiDAYS. Graduates can also receive a discount through GradBeans (via Student Beans) for up to 5 years after graduation.
NHS discount
NHS staff can receive a 12% discount through the Blue Light Card scheme. Simply log in to your Blue Light Card account to generate a unique discount code.
Military & Blue Light discount
Members of the Armed Forces and veterans are eligible for a 12% discount via the Blue Light Card. Access your Blue Light Card account to obtain your unique code. Some sources indicate a 10-20% military discount.
Join ULTRA Membership
The free-to-join ULTRA Membership offers priority order processing, exclusive special offers, early sale access, priority launch access, a birthday treat, monthly prize draws, express checkout, order tracking, and exclusive content.
Saving tips verified by The Virtual Mall, the UK's original online shopping destination since 1999.
SportsShoes Quick Facts
| Standard Delivery | SportsShoes.com offers various delivery options across the UK and internationally. Specific details regarding delivery speeds and costs can be found in their 'Order Info' section on the website. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | SportsShoes.com provides a straightforward returns policy. Customers can typically return unsuitable or faulty items within a specified period, provided they meet the return conditions. Full details are available in their 'Order Info' section. |
| Student Discount | SportsShoes offers a 12% student discount on in-season items via Student Beans and UNiDAYS. Graduates can also receive a discount through GradBeans (via Student Beans) for up to 5 years after graduation. |
| NHS Discount | NHS staff can receive a 12% discount through the Blue Light Card scheme. Simply log in to your Blue Light Card account to generate a unique discount code. |
| Military Discount | Members of the Armed Forces and veterans are eligible for a 12% discount via the Blue Light Card. Access your Blue Light Card account to obtain your unique code. Some sources indicate a 10-20% military discount. |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, PayPal, Apple Pay |
| Founded | 1982 |
| Headquarters | Shipley, West Yorkshire, England, United Kingdom |
Last verified: February 2026
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Contact Information
Customer Service
01274 530530Customer Service Email
customerservice@sportsshoes.comCustomer Service Hours
Mon-Fri: 9am-7:30pm (phone/chat), 9am-5:30pm (general CS); Sat: 9am-4:45pm; Sun: Closed. Closed UK bank holidays.
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