Spiral Direct

About Spiral Direct UK

Since its establishment in 1990, Spiral Direct UK has been a leading brand in the gothic and alternative fashion scene. Based in Croydon, England, this iconic retailer has dedicated over three decades to offering dark, cutting-edge designs that resonate with enthusiasts of alternative culture. Spiral Direct is operated by Spiral Designs Limited, and with its recent collaboration with Heroes Inc., the brand continues to innovate and expand its unique offerings across the UK and beyond.

Explore the Spiral Direct Collection

Men's and Women's Alternative Fashion

Dive into Spiral Direct's extensive range of clothing for men and women, meticulously crafted with attention to detail. For men, discover a wide selection of alternative t-shirts, comfortable hoods, long-sleeved t-shirts, and stylish jackets. Women can explore an ever-growing gothic fashion range, featuring plain and printed dresses, skirts, fitted tops, camisoles, and corsets. The artwork spans diverse themes including tribal designs, gothic, horror, fantasy, fetish, heavy metal reapers, skeletons, gothic angels, spirits, dragons, fairies, vampires, and werewolves.

Kids' Gothic & Alternative Wear

Even the youngest members of the family can embrace alternative style with the Spiral kids' collection. This range includes t-shirts, hoods, and babygrows, ensuring that unique fashion is accessible for all ages. All garments are created using skin-friendly, Azo-free, Reactive dyes, reflecting a commitment to quality and comfort.

Shopping with Spiral Direct

Shopping at Spiral Direct is designed to be a rewarding experience. Customers can benefit from the 'Spiral Loyalty Points' programme, earning points through purchases, birthdays, referrals, and social media engagement, which can be redeemed for exclusive discounts. While a specific student discount isn't available, NHS and military personnel can access special offers through platforms like Blue Light Card and TroopScout. Install the Spiral app for exclusive member benefits, including early access to sales and flash discounts.