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PRC Direct is a leading UK independent electrical retailer, established for over 45 years, offering top brands in TVs, home cinema, and appliances at low prices with expert service.
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For over 45 years, PRC Direct has been a cornerstone of the UK electrical retail landscape. As an independent, family-owned business, they have cultivated a reputation for excellence, offering a vast selection of high-quality electrical goods from their base in Basildon, Essex, and a flagship store in Ilford. Their long-standing presence and commitment to customer satisfaction have made them a trusted name for consumers seeking reliable appliances and cutting-edge technology.
PRC Direct is your go-to destination for a wide array of home electricals. Their carefully curated inventory includes products from all the top brands, ensuring customers have access to the best in class. From stunning visual experiences to efficient home management, PRC Direct covers all bases.
Discover the latest advancements in visual entertainment with PRC Direct's extensive range of Televisions and Home Projection systems. Whether you're looking to buy a new 4K TV online, explore OLED models, or create an immersive home cinema experience, you'll find options by screen size and technology to suit every preference. They also stock essential TV accessories to complete your setup.
Transform your home with PRC Direct's selection of modern Kitchen Appliances and Laundry Appliances. Browse high-performance Range Cookers, integrated and freestanding dishwashers, energy-efficient washing machines, and versatile fridge freezers. Their collection includes everything from ovens and hobs to tumble dryers and American style fridge freezers, making it easy to find the perfect appliance for your needs.
At PRC Direct, the customer experience is paramount. Their fully trained staff provide expert, impartial advice, helping you make informed decisions about your purchases. Beyond sales, they offer professional installation services and appliance repairs, ensuring your new electrical items are set up correctly and maintained efficiently. With various delivery options, including free and fast delivery on many items across the UK mainland, and a dedicated customer service team, PRC Direct makes buying electricals online or in-store a stress-free experience.
PRC Direct was founded in 1979 and is headquartered in Basildon, Essex, with 1 locations.
Student Discount
PRC Direct offers student discounts, including a 25% off promo code and a 10% discount listed on Student Beans.
Free UK delivery on most items. Installation services available. Next day delivery on many products.
Returns Policy
Returns accepted within 14 days. Products must be unused and in original packaging.
Founded
1979
Headquarters
Basildon, Essex
Number of Stores
1
Yes, visit the state-of-the-art showroom in Basildon, Essex to see the latest technology and get expert advice.
Yes, experienced engineers can install new appliances and provide repair services for existing equipment.
Yes, PRC Direct offers a price promise to match competitors on identical products.
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Be the first to write a reviewPRC Direct offers student discounts, including a 25% off promo code and a 10% discount listed on Student Beans.
Save on delivery by using PRC Direct's Click & Collect service.
PRC Direct offers price matching. If you find a product cheaper elsewhere, they may match the price.
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| Standard Delivery | Free UK delivery on most items. Installation services available. Next day delivery on many products. |
| Free Delivery | Not available |
| Click & Collect | Available |
| Returns Policy | Returns accepted within 14 days. Products must be unused and in original packaging. |
| Student Discount | PRC Direct offers student discounts, including a 25% off promo code and a 10% discount listed on Student Beans. |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, American Express, PayPal, Finance |
| Founded | 1979 |
| Headquarters | Basildon, Essex |
Last updated: June 2026
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Customer Service
020 8911 0311Customer Service Email
orders@prcdirect.co.ukCustomer Service Hours
Monday to Saturday: 09:00 AM - 06:00 PM; Bank Holidays: 10:00 AM - 05:00 PM; Sunday: Closed
