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MakeUp Eraser offers an innovative way to remove all makeup, including waterproof formulas, with just water, making it perfect for sensitive skin and a sustainable choice for your beauty routine.
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MakeUp Eraser stands at the forefront of innovative beauty, offering a groundbreaking approach to makeup removal. Their mission is to provide effective, gentle, and sustainable solutions that simplify daily skincare. With the flagship product, The Original MakeUp Eraser, the brand has empowered millions to remove makeup using nothing but water, leveraging proprietary SmartErase Technology™. This commitment to quality and environmental responsibility makes MakeUp Eraser a leading choice for consumers seeking conscious beauty products.
The core of MakeUp Eraser's offering is its revolutionary makeup remover cloth. Designed to erase all makeup, including waterproof formulas and SPF, with just water, it's a game-changer for sensitive skin. The unique fibre technology gently lifts makeup from pores, providing a deep clean without irritation. Explore individual cloths, convenient 7-day sets, and travel-friendly mini options.
Beyond makeup removal, MakeUp Eraser extends its expertise to complementary skincare and accessories. Discover biodegradable hygienic face towels for daily use, nourishing balm-to-oil cleansers packed with skin-conditioning agents, and soothing cooling patches. The range also includes essential tools and sponges, all designed to enhance your beauty routine and promote healthier skin.
MakeUp Eraser frequently collaborates with popular franchises to bring fun and collectible limited-edition sets. From Harry Potter and Hello Kitty to Disney and Mean Girls, these themed collections offer unique designs and make perfect gifts. Keep an eye on their site for new drops and exclusive bundles that combine effective makeup removal with beloved characters.
Experience effortless online shopping with MakeUp Eraser. Their user-friendly website allows you to browse the full range of products, from new arrivals to best sellers and award winners. Benefit from worldwide delivery, ensuring your favourite items arrive directly at your door. Don't forget to sign up for the REWARDS PROGRAM to earn points on every purchase and unlock exclusive discounts and offers, making your sustainable beauty journey even more rewarding.
MakeUp Eraser was founded in 2013 and is headquartered in Glendale, Arizona, USA, with Online + retail partners locations.
Student Discount
15% off with UNiDAYS verification
Military / Blue Light Discount
50% off in-store with valid military ID for members, veterans, and families
Gift Cards Available
Loyalty Programme
REWARDS PROGRAM
Earn points for purchases, referrals, and engagement, redeemable for discounts and exclusive rewards, enhancing your shopping experience with MakeUp Eraser.
Free US shipping on orders over $60. First Class 3-5 business days. Priority Mail 2-3 business days. 3 business day processing time. International shipping available.
Returns Policy
100% money-back guarantee within 30 days. Extended holiday returns through January 15 for Nov/Dec purchases. Damaged items replaced free within 5 business days.
Founded
2013
Headquarters
Glendale, Arizona, USA
Number of Stores
Online + retail partners
Each MakeUp Eraser replaces approximately 3,600 disposable makeup wipes and lasts over 1,000 washes (3-5 years). The product removes makeup with water only — no chemicals, oils, or harsh ingredients. Addressing an environmental crisis where 3.4 billion kg of wipes end up in landfill annually.
MakeUp Eraser uses patented SMARTERASE Technology — specially woven microfibre that removes all makeup with just water. No chemicals, oils, or cleansers needed. Clinically proven 2.5x more effective than leading wipes.
Each MakeUp Eraser lasts over 1,000 washes, typically 3-5 years of daily use. It replaces approximately 3,600 disposable makeup wipes over its lifetime.
Yes, MakeUp Eraser offers a 100% money-back guarantee within 30 days of purchase. Holiday purchases in November and December have an extended return window through January 15.
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15% off with UNiDAYS verification
50% off in-store with valid military ID for members, veterans, and families
Get free delivery on orders over £60 at MakeUp Eraser.
Earn points for purchases, referrals, and engagement, redeemable for discounts and exclusive rewards, enhancing your shopping experience with MakeUp Eraser.
Buy discounted MakeUp Eraser gift cards from cashback sites to save even more.
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| Standard Delivery | Free US shipping on orders over $60. First Class 3-5 business days. Priority Mail 2-3 business days. 3 business day processing time. International shipping available. |
| Free Delivery | Orders over £60 |
| Click & Collect | Not available |
| Returns Policy | 100% money-back guarantee within 30 days. Extended holiday returns through January 15 for Nov/Dec purchases. Damaged items replaced free within 5 business days. |
| Student Discount | 15% off with UNiDAYS verification |
| NHS Discount | Not available |
| Military Discount | 50% off in-store with valid military ID for members, veterans, and families |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, American Express, Discover |
| Founded | 2013 |
| Headquarters | Glendale, Arizona, USA |
Last updated: June 2026
1 voucher available
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Customer Service
1-800-575-9451Customer Service Email
sales@makeuperaser.comCustomer Service Hours
Monday to Friday, 9am - 5pm MST