Madame Tussauds
Madame Tussauds offers an unforgettable experience, bringing you closer to your favourite stars, historical figures, and pop culture icons through incredibly lifelike wax figures at its world-renowned attractions.
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Shop at Madame TussaudsAbout Madame Tussauds
Madame Tussauds is a world-renowned attraction, celebrated for its incredible collection of lifelike wax figures. Established in London in 1835 by the pioneering wax sculptor Marie Tussaud, the brand has grown into a global phenomenon with over 25 locations worldwide. Each attraction offers visitors a unique opportunity to step into the spotlight and interact with meticulously crafted representations of celebrities, historical figures, and cultural icons. The London headquarters, located on Marylebone Road, remains the heart of this iconic entertainment empire, which is proudly operated by Merlin Entertainments.
Experience the Magic of Wax Figures
A visit to Madame Tussauds is more than just seeing wax figures; it's an immersive experience designed to entertain and amaze. Explore various themed zones, from the glitz and glamour of Hollywood and the music world to the solemn halls of royalty and historical events. Each figure is a testament to extraordinary artistry, capturing every detail from facial expressions to intricate costumes. Guests can pose for photos with their favourite stars, engage with interactive exhibits, and even enjoy themed rides, making every moment memorable. It’s the perfect destination for families, friends, and solo adventurers looking for an unforgettable day out.
Plan Your Unforgettable Visit
Booking your Madame Tussauds adventure is simple and convenient through their official website, madametussauds.co.uk. The attraction is committed to offering value, with special discounts available for students, NHS and healthcare workers, and military personnel. While there isn't a direct loyalty programme, the Merlin Annual Pass provides fantastic year-round access to Madame Tussauds and other Merlin attractions. Plus, Tesco Clubcard vouchers can be used towards entry, offering another way to save. For any assistance, their customer service team is readily available via phone at 0207 487 0351 or through online chat, ensuring a smooth and enjoyable experience from planning to departure.
Madame Tussauds was founded in 1835 and is headquartered in London, UK. It is part of Merlin Entertainment, with Multiple locations worldwide locations.
Discounts & Loyalty
Student Discount
Student discount available with valid student ID at the attraction.
NHS Discount
NHS/healthcare worker discounts are available for Madame Tussauds London through the Blue Light Card, offering 20% off. Health Service Discounts also mentions savings for NHS staff.
Military / Blue Light Discount
Armed forces discount available with valid military ID.
Gift Cards Available
Loyalty Programme
Merlin Annual Pass
Annual Pass holders get unlimited entry to Madame Tussauds and other Merlin attractions, plus discounts on food, merchandise and special events.
Shipping & Returns
E-tickets delivered instantly via email after booking. Print at home or show on mobile device. No physical ticket delivery required.
Returns Policy
Tickets can be moved up to 3 times with Booking Guarantee. Changes must be made at least 1 hour before arrival time. Refund policies vary by ticket type.
Company Information
Founded
1835
Headquarters
London, UK
Number of Stores
Multiple locations worldwide
Parent Company
Merlin Entertainment
Payment Methods
Sustainability
As part of Merlin Entertainment, Madame Tussauds participates in company-wide sustainability initiatives including energy efficiency, waste reduction and community engagement programmes.
Frequently Asked Questions
How much are Madame Tussauds tickets?
Online advance tickets start from £29. Door prices are typically £39-£42. Booking online saves money and guarantees your time slot.
How long does Madame Tussauds take?
Most visitors spend 2-3 hours exploring all zones, taking photos and enjoying the rides and experiences included in admission.
Can I change my Madame Tussauds booking?
Yes, with the Booking Guarantee you can move your ticket up to 3 times, with changes made at least 1 hour before your arrival time.
Is Madame Tussauds suitable for children?
Yes, Madame Tussauds is family-friendly with zones for all ages. Kids under 2 go free. Note that the Chamber of Horrors may be too scary for young children.
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Be the first to write a review5 Ways to Save at Madame Tussauds in 2026
Student discount
Student discount available with valid student ID at the attraction.
NHS discount
NHS/healthcare worker discounts are available for Madame Tussauds London through the Blue Light Card, offering 20% off. Health Service Discounts also mentions savings for NHS staff.
Military & Blue Light discount
Armed forces discount available with valid military ID.
Join Merlin Annual Pass
Annual Pass holders get unlimited entry to Madame Tussauds and other Merlin attractions, plus discounts on food, merchandise and special events.
Gift cards available
Buy discounted Madame Tussauds gift cards from cashback sites to save even more.
Saving tips verified by The Virtual Mall, the UK's original online shopping destination since 1999.
Madame Tussauds Quick Facts
| Standard Delivery | E-tickets delivered instantly via email after booking. Print at home or show on mobile device. No physical ticket delivery required. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | Tickets can be moved up to 3 times with Booking Guarantee. Changes must be made at least 1 hour before arrival time. Refund policies vary by ticket type. |
| Student Discount | Student discount available with valid student ID at the attraction. |
| NHS Discount | NHS/healthcare worker discounts are available for Madame Tussauds London through the Blue Light Card, offering 20% off. Health Service Discounts also mentions savings for NHS staff. |
| Military Discount | Armed forces discount available with valid military ID. |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, American Express, PayPal |
| Founded | 1835 |
| Headquarters | London, UK |
Last verified: February 2026
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Customer Reviews
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Contact Information
Customer Service
0207 487 0351Customer Service Email
events@merlinvenues.comCustomer Service Hours
Daily during attraction opening hours
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