Huel retail sales surge past £100m amid rising demand for convenient snacks
It comes after the brand was snapped up by French food and beverage giant Danone in September
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Nutritionally complete food packed with all 27 essential vitamins and minerals, protein, fibre and more.
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It comes after the brand was snapped up by French food and beverage giant Danone in September
The ruling – the fifth against Huel in four years – came in response to a video seen on Instagram and YouTube
The CMA has cleared Danone’s €1bn takeover of Huel, after launching a preliminary enquiry in July 2026
Danone announced the deal in March as part of a company strategy to expand into functional nutrition
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