FUL
FUL offers luxury, vegan, sulphate-free haircare products, expertly crafted in the UK to deliver professional salon-quality results for all hair concerns at home.
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About FUL Haircare
FUL is a luxury haircare brand developed by the renowned Live True London Salons. With a strong foundation in professional expertise and over 250,000 transformative treatments, FUL brings salon-quality results directly to your home. Proudly Made in the UK, FUL is committed to creating multi-benefit formulas that are both effective and ethically produced, ensuring your hair receives the best care possible.
Explore the FUL Product Range
Targeted Solutions for Every Hair Concern
The FUL collection offers a comprehensive array of professional haircare products designed to address specific needs. Whether you're looking for solutions for damage, breakage, and split ends, blonde support, scalp concerns, colour maintenance, adding shine, dryness, frizz control, grey hair, curl support, oiliness, or volume, FUL has a product tailored for you. Their range includes high-performance shampoos, conditioners, hair masks, treatments, and styling products, all crafted to deliver real results.
Ethical & Effective Formulas
FUL stands out for its commitment to clean beauty. All products are vegan, sulphate-free, paraben-free, cruelty-free, and mineral oil-free. This dedication ensures that you are using products that are not only gentle on your hair and scalp but also kind to the environment and animals. Experience effortless haircare with formulas that nourish, protect, and enhance your hair's natural beauty.
Shopping with FUL
When you choose to buy FUL haircare online, you benefit from efficient UK-only shipping. Orders are dispatched quickly, with most arriving within 1-2 working days. While FUL does not offer order modifications after placement, their customer service team is available to assist with any queries during their operating hours. Discover the difference professional, ethical haircare can make for your locks.
Shipping & Returns
FUL ships exclusively to the UK. Orders placed before 12pm Monday-Friday are dispatched the same day for delivery within 1-2 working days. Weekend orders are dispatched the next working day, arriving within 1-2 working days.
Returns Policy
FUL has a Returns & Cancellation Policy. Please note that order cancellations or adjustments are not possible after an order has been placed.
Payment Methods
Sustainability
FUL products are proudly Made in the UK, vegan, sulphate-free, paraben-free, cruelty-free, and mineral oil-free, demonstrating a strong commitment to ethical and clean beauty practices.
Frequently Asked Questions
What is FUL Haircare?
FUL is a luxury haircare brand developed by Live True London Salons, offering professional-grade, vegan, sulphate-free, and cruelty-free hair products made in the UK. They aim to provide salon-quality results for home use.
What types of products does FUL offer?
FUL offers a wide range of haircare products including shampoos, conditioners, hair masks, treatments, and styling products. These are often categorised by concerns such as damage, dryness, oiliness, colour maintenance, and volume.
Are FUL products vegan and cruelty-free?
Yes, FUL products are proudly vegan, sulphate-free, paraben-free, cruelty-free, and mineral oil-free, reflecting their commitment to ethical and clean beauty.
Where does FUL ship?
At the moment, FUL only ships within the UK.
How long does FUL delivery take?
Orders placed before 12pm Monday-Friday are dispatched the same day and typically arrive within 1-2 working days. Weekend orders are dispatched the next working day, also arriving within 1-2 working days.
How can I contact FUL customer service?
While a direct phone number or email isn't provided, FUL's contact page includes a contact form. Their customer service hours are Monday-Friday: 10:00am – 7:30pm CET, Saturday: 10:00am – 6:00pm CET, and Sunday: 11:00am – 6:00pm CET.
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Brought to you by The Virtual Mall, the UK's original online shopping destination, first launched in 1999.
FUL Quick Facts
| Standard Delivery | FUL ships exclusively to the UK. Orders placed before 12pm Monday-Friday are dispatched the same day for delivery within 1-2 working days. Weekend orders are dispatched the next working day, arriving within 1-2 working days. |
| Free Delivery | Orders over £50 |
| Click & Collect | Not available |
| Returns Policy | FUL has a Returns & Cancellation Policy. Please note that order cancellations or adjustments are not possible after an order has been placed. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, PayPal |
Last updated: June 2026
1 voucher available
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Contact Information
Customer Service
1-888-9-GO-DOKACustomer Service Email
info@haciendadoka.comCustomer Service Hours
Monday – Friday: 10:00am – 7:30pm CET Saturday: 10:00am – 6:00pm CET Sunday: 11:00am – 6:00pm CET