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Da Luna London is a womenswear label founded by Hong in 2023, selling kimonos, puffer and leather jackets, embroidered vests and pieces in mud-dyed silk.
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| Standard Delivery | UK standard £5, 3 to 7 working days; free UK standard delivery over £1,000. Dispatch within 3 working days of payment. Europe £10 standard or £20 express; other international £20 or £40; Middle East £40 or £80 (all 3 to 7 working days). Customs duties and import taxes outside the UK are paid by the buyer. |
| Free Delivery | Orders over £1000 |
| Click & Collect | Not available |
| Returns Policy | Request a return by email within 14 days of receiving the order. Items must be unworn or unused, with tags, in original packaging, with proof of purchase. The buyer pays return postage. Reduced-price items, personalised items and gift cards are not returnable. Refunds go to the original payment method within 10 business days of approval. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Contact retailer |
| Founded | 2023 |
| Headquarters | London |
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Da Luna London is a womenswear label started in 2023 by Hong, its founder and creative director, who named it in tribute to her grandmother, Luna. The business, Da Luna London Limited, is registered at Companies House under number 15045159. Alongside the web store it runs a boutique at 3 Paddington Street in Marylebone, open Monday to Saturday 10:00 to 19:00 and Sunday 12:00 to 18:00.
A separate line is cut from mud-dyed silk, which the label calls xiang yun sha or gambiered silk. According to Da Luna, the cloth is made in Guangdong by dyeing silk in a yam-root bath, drying it in the sun and coating it in Pearl River mud, which leaves one glossy black face and one terracotta face. The brand says Hong, whose family is Hakka, was the first to bring the fabric to London.
Orders leave within 3 working days of payment. UK standard delivery costs £5 and takes 3 to 7 working days, with free UK standard delivery over £1,000. Europe costs £10 standard or £20 express, other international destinations £20 or £40, and the Middle East £40 or £80, and buyers outside the UK pay any customs duties or import taxes.
A return has to be requested within 14 days of receiving the order, by email to dalunalondon@gmail.com. Pieces must be unworn, with tags and in the original packaging, and the buyer pays return postage. Reduced-price pieces, personalised items and gift cards cannot be returned, and approved refunds go back to the original payment method within 10 business days.
Newsletter subscribers get 10% off a first order (checked November 2026).
Da Luna London was founded in 2023 and is headquartered in London.
UK standard £5, 3 to 7 working days; free UK standard delivery over £1,000. Dispatch within 3 working days of payment. Europe £10 standard or £20 express; other international £20 or £40; Middle East £40 or £80 (all 3 to 7 working days). Customs duties and import taxes outside the UK are paid by the buyer.
Returns Policy
Request a return by email within 14 days of receiving the order. Items must be unworn or unused, with tags, in original packaging, with proof of purchase. The buyer pays return postage. Reduced-price items, personalised items and gift cards are not returnable. Refunds go to the original payment method within 10 business days of approval.
Founded
2023
Headquarters
London
UK standard delivery costs £5 and takes 3 to 7 working days, and it is free on orders over £1,000. Da Luna London dispatches orders within 3 working days of receiving payment.
Yes. Europe costs £10 standard or £20 express, other international orders £20 or £40, and the Middle East £40 or £80, each quoted at 3 to 7 working days. Customs duties and import taxes are paid by the buyer.
Returns must be requested within 14 days of receiving the order. Items must be unworn, tagged and in their original packaging, the buyer pays return postage, and reduced-price pieces, personalised items and gift cards cannot be returned.
Hong founded Da Luna London in 2023 and is its creative director. The label is named after her grandmother, Luna, and trades as Da Luna London Limited, Companies House number 15045159.
The Da Luna London boutique is at 3 Paddington Street, Marylebone, London W1U 5QD. It opens Monday to Saturday from 10:00 to 19:00 and on Sunday from 12:00 to 18:00.
It is a Guangdong silk that Da Luna calls xiang yun sha, or gambiered silk. The brand says it is dyed with a yam-root extract, sun-dried and coated in river mud, giving one black side and one terracotta side, so no two pieces match.
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Customer Service Email
dalunalondon@gmail.com
