Cupshe
Cupshe UK offers stylish and affordable women's swimwear, dresses, and clothing, perfect for building your getaway wardrobe with quick shipping and exciting seasonal sales.
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About Cupshe UK
Cupshe, founded in 2015 by Chinese entrepreneur Mike Zhao, has rapidly grown into a beloved global online fashion brand, with a significant presence in the UK market. Known for its dedication to creating stylish and affordable women's clothing, Cupshe empowers its customers to express their individuality and confidence through fashion. The brand's ethos revolves around providing a diverse range of high-quality garments that cater to various styles and occasions, making it a popular choice for fashion-conscious shoppers across the United Kingdom.
Explore the Cupshe Collection
Stunning Swimwear & Beachwear
Cupshe is perhaps best known for its extensive and fashionable swimwear collection. From elegant one-piece swimsuits and flattering bikinis to chic beach cover-ups and accessories, Cupshe UK offers everything you need for your next holiday or beach getaway. Each piece is designed with attention to detail, ensuring both comfort and style, allowing you to buy swimwear online with confidence.
Fashion Beyond the Beach
Beyond its iconic swimwear, Cupshe provides a comprehensive range of women's clothing. Discover a beautiful selection of dresses suitable for casual wear or special occasions, cosy jumpers, versatile tops, comfortable hoodies, stylish coats, and essential jeans. Cupshe aims to be your one-stop shop for building a complete and fashionable wardrobe, offering new lines regularly to keep your style fresh and current.
Smart Shopping with Cupshe UK
Shopping at uk.cupshe.com is a rewarding experience, enhanced by various customer-focused initiatives. Enjoy rapid Quickship delivery in 2-3 days for many items. Cupshe offers a range of discounts, including special rates for students (often via Student Beans), NHS staff and healthcare heroes, and a military discount. The Sunchasers Club loyalty programme allows members to earn points on purchases and engagement, unlocking exclusive rewards, discounts, and early access to new collections. With 24/7 live chat customer service and shipping protection options, Cupshe ensures a smooth and secure shopping journey for all its UK customers.
Cupshe was founded in 2015 and is headquartered in Nanjing, China (Design centre: Los Angeles).
Discounts & Loyalty
Student Discount
Cupshe offers students an extra 10% off their first order via Student Beans. Discounts may also include 15% off first in-app orders, verifiable through Student Beans.
NHS Discount
NHS staff and healthcare workers can receive a 15% discount plus free delivery using code CUPSHEGLOW after verifying employment. A 10% discount on orders over $75 is also available for healthcare heroes via ID.me.
Military / Blue Light Discount
Cupshe offers a 40% military discount for in-store use only, requiring a valid ID. This discount is available for military members, veterans, and their immediate families. Some sources also mention occasional promo codes for military personnel, but ID.me Shop does not list them as offering military discounts through their platform.
Loyalty Programme
Sunchasers Club
Members earn points for purchases and engagement, redeemable for coupons, free products, and early access to new collections and sales. New members get 300 points, with tiered benefits offering more points and perks.
Shipping & Returns
UK delivery available. Free delivery on orders over £45.
Returns Policy
Free returns within 30 days for unworn items with tags attached.
Company Information
Founded
2015
Headquarters
Nanjing, China (Design centre: Los Angeles)
Payment Methods
Frequently Asked Questions
What kind of products does Cupshe UK offer?
Cupshe UK specialises in stylish and affordable women's fashion, primarily known for its extensive range of swimwear including bikinis, one-piece swimsuits, and beach cover-ups. They also offer a wide selection of dresses, jumpers, tops, hoodies, coats, and jeans for everyday wear and special occasions.
What are the delivery options and times for Cupshe UK?
Cupshe UK offers 'Quickship' delivery, with orders typically delivered within 2-3 days. They also provide shipping protection for damage, loss, and theft.
How can I contact Cupshe UK customer service?
You can contact Cupshe UK customer service via email at customercare@cupshe.com. They offer 24/7 instant support to assist with any queries you may have.
Does Cupshe UK offer any discounts?
Yes, Cupshe UK offers several discounts. Students can receive an extra 10% off their first order via Student Beans. NHS staff and healthcare workers can also get a 15% discount plus free delivery using a specific code after verifying their employment status.
Is there a loyalty programme available at Cupshe UK?
Yes, Cupshe UK has a loyalty programme called the 'Sunchasers Club'. Members earn points for purchases and engagement, which can be redeemed for rewards such as coupons, free products, and early access to new collections and sales. New members receive 300 points upon signing up.
What is Cupshe UK's returns policy?
While specific details of the returns policy were not explicitly stated in the provided content, most online retailers like Cupshe offer a returns window for unworn items with tags attached. We recommend checking the dedicated 'Returns' or 'FAQ' section on the uk.cupshe.com website for the most up-to-date and complete information regarding their returns process and eligibility.
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Student discount
Cupshe offers students an extra 10% off their first order via Student Beans. Discounts may also include 15% off first in-app orders, verifiable through Student Beans.
NHS discount
NHS staff and healthcare workers can receive a 15% discount plus free delivery using code CUPSHEGLOW after verifying employment. A 10% discount on orders over $75 is also available for healthcare heroes via ID.me.
Military & Blue Light discount
Cupshe offers a 40% military discount for in-store use only, requiring a valid ID. This discount is available for military members, veterans, and their immediate families. Some sources also mention occasional promo codes for military personnel, but ID.me Shop does not list them as offering military discounts through their platform.
Free delivery
Get free delivery on orders over £45 at Cupshe.
Join Sunchasers Club
Members earn points for purchases and engagement, redeemable for coupons, free products, and early access to new collections and sales. New members get 300 points, with tiered benefits offering more points and perks.
Brought to you by The Virtual Mall, the UK's original online shopping destination, first launched in 1999.
Cupshe Quick Facts
| Standard Delivery | UK delivery available. Free delivery on orders over £45. |
| Free Delivery | Orders over £45 |
| Click & Collect | Not available |
| Returns Policy | Free returns within 30 days for unworn items with tags attached. |
| Student Discount | Cupshe offers students an extra 10% off their first order via Student Beans. Discounts may also include 15% off first in-app orders, verifiable through Student Beans. |
| NHS Discount | NHS staff and healthcare workers can receive a 15% discount plus free delivery using code CUPSHEGLOW after verifying employment. A 10% discount on orders over $75 is also available for healthcare heroes via ID.me. |
| Military Discount | Cupshe offers a 40% military discount for in-store use only, requiring a valid ID. This discount is available for military members, veterans, and their immediate families. Some sources also mention occasional promo codes for military personnel, but ID.me Shop does not list them as offering military discounts through their platform. |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, American Express, PayPal |
| Founded | 2015 |
| Headquarters | Nanjing, China (Design centre: Los Angeles) |
Last updated: June 2026
1 offer & 1 voucher available
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Contact Information
Customer Service
(866) 716-5293Customer Service Email
customercare@cupshe.comCustomer Service Hours
24/7 instant support via email