We use cookies to personalise offers and remember your favourites. You stay in control. See our We use cookies to personalise the offers and shops we show you, remember your favourites, and keep making your experience better every visit. Choose "Accept All" for the full, personalised Virtual Mall, or set your own preferences. You stay in control. See our Privacy Policy.
Buy It Direct Ireland offers a vast selection of technology and home electricals online, providing Irish customers with competitive prices and convenient delivery from a trusted UK-based group.
No live codes or offers from Buy It Direct Ireland right now — here's what to know before you shop.
Buy It Direct Ireland offers price matching. If you find a product cheaper elsewhere, they may match the price.
Brought to you by The Virtual Mall, the UK's original online shopping destination, first launched in 1999.
| Standard Delivery | Ireland-wide delivery available. Large items may have specific delivery terms. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | Returns accepted within 14 days. Distance selling regulations apply. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Not available |
| Payment Methods | Visa, Mastercard, PayPal |
| Founded | 2010 |
| Headquarters | Huddersfield, UK |
New voucher codes, offers and price drops — straight to your inbox. No spam, unsubscribe anytime.
Buy It Direct Ireland is a dedicated online retail platform serving customers across Ireland, bringing a vast selection of electrical goods and technology directly to your home. Established in 2012, it operates as a key part of the larger Buy It Direct Group, a highly successful UK-based online retailer founded in 1999. This heritage ensures that Buy It Direct Ireland benefits from extensive industry experience, robust logistics, and a commitment to providing excellent value and service. Our mission is to make buying everything from a new laptop to a washing machine as easy and affordable as possible for the Irish consumer, all from the comfort of your own home.
Dive into the world of computing with Buy It Direct Ireland's comprehensive range. Whether you're searching for powerful desktop PCs, versatile laptops for work or leisure, or essential accessories like monitors, keyboards, and mice, you'll find top brands and competitive prices. We also feature a dedicated section for student laptops, helping students find the perfect device to support their studies without breaking the bank.
Upgrade your home with our wide selection of modern appliances and electrical goods. From essential large kitchen appliances such as refrigerators, freezers, and ovens, to convenient small kitchen appliances like blenders and toasters, we have everything you need to equip your kitchen. Beyond the kitchen, explore our range of laundry appliances, vacuum cleaners, televisions, and a variety of audio and smart home devices designed to make your life easier and more connected.
Shopping with Buy It Direct Ireland is designed for convenience and peace of mind. As an online-only retailer, we focus on providing a user-friendly website, secure payment options, and reliable delivery services across Ireland. Our customer service team is readily available to assist with any queries, offering support seven days a week via phone or email. While we don't currently offer specific student, NHS, or military discounts, or a loyalty programme, our commitment to competitive pricing ensures that you always receive great value on your purchases.
Buy It Direct Ireland was founded in 2010 and is headquartered in Huddersfield, UK. It is part of Buy It Direct Group, with Online only locations.
Ireland-wide delivery available. Large items may have specific delivery terms.
Returns Policy
Returns accepted within 14 days. Distance selling regulations apply.
Founded
2010
Headquarters
Huddersfield, UK
Number of Stores
Online only
Parent Company
Buy It Direct Group
Parent company operates TV recycling and refurbishment divisions to reduce electronic waste.
Yes, it's the Irish division of Buy It Direct Group, one of the UK's largest online electrical retailers.
Yes, Buy It Direct Ireland offers delivery throughout Ireland.
The range includes laptops, appliances, furniture, bathrooms, and outdoor living products.
No reviews yet for Buy It Direct Ireland
Be the first to write a reviewLast updated: October 2026
Opens in a new tab
Be the first to review
Argos
Argos is a leading UK retailer known for its vast catalogue of products, from electronics and home goods to toys and jewellery, offering convenient shopping for every household need.
GOVEE
GOVEE specialises in next-gen RGBIC smart LED lighting and appliances, offering innovative solutions to revitalise your home's ambiance and TV-watching experience.
Currys PC World Business
Currys PC World Business is a leading UK retailer offering a comprehensive range of technology products and services tailored for businesses, from IT solutions to essential office electronics.
Currys Partmaster
Currys Partmaster is the UK's largest online retailer for genuine appliance parts and electrical accessories, offering over a million spares from top brands with secure ordering and fast UK delivery.
Littlewoods
Littlewoods is a long-established British online department store offering a vast selection of fashion for women, men, and kids, alongside homeware, electronics, and much more, all with free UK delivery.
Customer Service
01 255 2070Customer Service Email
accounts@buyitdirect.co.ukCustomer Service Hours
Mon-Fri 9am-6pm, Sat 9am-5pm, Sun 10am-4pm. Live chat also available Mon 10am-5pm, Tue-Fri 10am-4:30pm, Sat 10am-2:30pm.