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Blue Vanilla offers fashion-forward, on-trend women's clothing, including dresses, tops, knitwear, and more, designed in the UK for effortless style.
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Blue Vanilla is a prominent London-based womenswear brand, established in 2014, with a clear vision: to provide stylish, easy-to-wear, and affordable fashion. Our brand ethos, "Never get bored of new," reflects our commitment to continuously evolving our collections. Designed in the UK, Blue Vanilla prides itself on offering fashion-forward pieces that resonate with women globally, helping them to feel confident and on-trend.
Our extensive product range caters to every aspect of a modern woman's wardrobe. From stunning dresses perfect for special occasions to comfortable yet chic jumpsuits, versatile tops, and essential knitwear, Blue Vanilla has it all. Explore our selection of stylish trousers, elegant skirts, and practical coats & jackets. We focus on bringing you the freshest seasonal trends, alongside timeless wardrobe staples and unique statement pieces, ensuring there's always something new to discover.
At Blue Vanilla, we believe that high-quality, fashionable clothing shouldn't come with a high price tag. Our UK-based design team meticulously curates new styles daily, focusing on flattering silhouettes and durable materials. This dedication allows us to offer affordable fashion that doesn't compromise on style or quality, making the latest looks accessible to everyone.
Blue Vanilla is committed to providing a seamless shopping experience. We proudly offer global shipping to over 150 countries, extending our reach far beyond our London roots. Our customer care team is always ready to assist with any enquiries, ensuring that your journey with Blue Vanilla is as enjoyable as our clothing. Simply email us at contact@bluevanilla.com for support.
Blue Vanilla was founded in 2013 and is headquartered in UK.
Free next-day UK delivery via Royal Mail Tracked 24 on orders placed before 2pm.
Returns Policy
Returns accepted on unworn items in original packaging.
Founded
2013
Headquarters
UK
Yes, Genuine Style is an official stockist of all brands they carry. Every pair is guaranteed 100% authentic.
Yes, free next-day UK delivery via Royal Mail Tracked 24 on all orders placed before 2pm. International shipping is also available.
Genuine Style stocks over 2,000 products from more than 40 premium designer eyewear brands.
Yes, Genuine Style offers a virtual try-on feature on their website so you can see how frames look before ordering.
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Be the first to write a review| Standard Delivery | Free next-day UK delivery via Royal Mail Tracked 24 on orders placed before 2pm. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | Returns accepted on unworn items in original packaging. |
| Student Discount | Not available |
| NHS Discount | Not available |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, PayPal, Klarna |
| Founded | 2013 |
| Headquarters | UK |
Last updated: June 2026
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Customer Service Email
contact@bluevanilla.com
