BARON FILOU

Baron Filou is a sustainable streetwear brand founded in 2019 in Graz, Austria, standing for sustainable street couture with youthful design. The label attaches great importance to fair and sustainable manufacture of its products, creating a lifestyle where style meets attitude. The beginning was challenging as the team searched for environmentally friendly and fair producers while competing against fast fashion. They remained true to their vision, consistently focusing on sustainable production and creative designs featuring their iconic Filou bear prints. A major milestone was relocating production to Portugal, where products are made under fair working conditions using sustainable methods. All T-shirts are crafted using 100% cotton, with the Essential Polo featuring cotton piqué for a lightweight, breathable feel and luxurious flat-stitch embroidered logos. Baron Filou offers sustainable streetwear for both women and men, including T-shirts, hoodies, pullovers, and their signature polo shirts. The brand proves that fashion can be both stylish and responsible, creating pieces that make a statement while respecting people and planet.