We use cookies to personalise the offers and shops we show you, remember your favourites, and keep making your experience better every visit. Choose "Accept All" for the full, personalised Virtual Mall, or set your own preferences. You stay in control. See our Privacy Policy.
ASKET offers a meticulously curated collection of permanent designs and timeless essentials for men and women, crafted in Europe from natural fibres, focusing on quality and full transparency.
No live deals right now from ASKET — you can still shop the latest below.
Shop at ASKETNew voucher codes, offers and price drops — straight to your inbox. No spam, unsubscribe anytime.
Founded in Stockholm in 2015 by Jakob Sazon Dworsky and August Bard Bringéus, ASKET emerged from a desire to challenge the fast-fashion paradigm. Their core mission is to create a single, permanent collection of timeless essentials, moving away from seasonal trends and towards garments built to last. This commitment to longevity, quality, and transparency defines the ASKET brand, offering a refreshing alternative for conscious consumers.
ASKET's product range focuses on foundational pieces for both men and women, meticulously designed to be versatile and enduring. From classic t-shirts and knitwear to tailored trousers and durable outerwear, each item is an investment in quality. They pride themselves on using natural fibres and employing European craftsmanship, ensuring every garment meets stringent standards. Whether you're looking to update your everyday wardrobe or find a specific piece, ASKET provides a curated selection of clothing that combines understated elegance with practical functionality.
Understanding the importance of a well-fitting garment, ASKET offers an extensive sizing system to achieve the Perfect Fit for every body type. Beyond fit, their dedication to Full Transparency is a cornerstone of their brand. Shoppers can delve into the detailed journey of each product, from raw material sourcing to manufacturing processes, empowering them to make informed purchasing decisions. This level of openness is rare in the fashion industry and highlights ASKET's ethical stance.
Shopping for ASKET's permanent collection in the UK is straightforward and customer-focused. They offer always free exchanges, making returns and size adjustments hassle-free. Their customer care team is readily available via care@asket.com, providing prompt assistance. ASKET also champions sustainability through its "Revival Program," incentivising customers to return old garments for recycling or resale in exchange for vouchers. Furthermore, students can benefit from a 10% discount through Student Beans, and NHS/healthcare workers can access exclusive offers via nhsDiscounts.org.uk, making quality essentials more accessible.
ASKET was founded in 2015 and is headquartered in Stockholm, Sweden, with 1 locations.
Student Discount
ASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS.
NHS Discount
ASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem.
Loyalty Programme
The Revival Program
The Revival Program encourages circularity by allowing customers to return unwanted ASKET garments for repair, renewal, resale, or recycling. Participants receive a reward or voucher for future purchases, supporting a more sustainable approach to fashion.
International shipping available. Check website for UK delivery options.
Returns Policy
Returns accepted. Revival Program accepts unwanted ASKET garments for voucher towards future purchases.
Founded
2015
Headquarters
Stockholm, Sweden
Number of Stores
1
Permanent collection to combat seasonal waste. Full transparency reports on every item. Impact Receipt showing CO2, water and energy use. Revival Program for circular fashion.
ASKET's industry-first Impact Receipt provides an itemized breakdown of CO2 emissions, water usage and energy expenditure for each garment purchased.
The Revival Program accepts unwanted ASKET garments. You receive a voucher for future purchases, and ASKET repairs, redesigns and resells the returned items.
No, ASKET maintains a single permanent collection of around 35 timeless pieces, avoiding the wastefulness of seasonal fashion cycles.
No reviews yet for ASKET
Be the first to write a reviewASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS.
ASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem.
The Revival Program encourages circularity by allowing customers to return unwanted ASKET garments for repair, renewal, resale, or recycling. Participants receive a reward or voucher for future purchases, supporting a more sustainable approach to fashion.
Brought to you by The Virtual Mall, the UK's original online shopping destination, first launched in 1999.
| Standard Delivery | International shipping available. Check website for UK delivery options. |
| Free Delivery | Not available |
| Click & Collect | Not available |
| Returns Policy | Returns accepted. Revival Program accepts unwanted ASKET garments for voucher towards future purchases. |
| Student Discount | ASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS. |
| NHS Discount | ASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem. |
| Military Discount | Not available |
| International Shipping | Available |
| Payment Methods | Visa, Mastercard, American Express, PayPal |
| Founded | 2015 |
| Headquarters | Stockholm, Sweden |
Last updated: June 2026
Opens in a new tab
Be the first to review
Nudie Jeans
Nudie Jeans Co offers premium organic denim for men and women, designed to last and become 'tomorrow's vintage' with free repairs forever.
Lee
Lee offers iconic denim and casual wear for men and women, blending heritage craftsmanship with contemporary style. Discover your perfect pair of jeans and more at Lee.
boohoo
boohoo.com is your ultimate online fashion destination for the latest trends in women's and men's clothing, offering hundreds of new styles daily to keep your wardrobe fresh.
THE UPSIDE
THE UPSIDE offers premium activewear for men and women, blending fashion-forward design with high-performance functionality for a stylish and healthy lifestyle.
Dante 5
Dante 5 is a luxury boutique offering a curated selection of high-end men's and women's fashion, with worldwide shipping and easy returns.
Customer Service Email
care@asket.comCustomer Service Hours
Monday to Friday, responses within one working day.