ASKET

ASKET

ASKET offers a meticulously curated collection of permanent designs and timeless essentials for men and women, crafted in Europe from natural fibres, focusing on quality and full transparency.

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The ASKET Philosophy

Founded in Stockholm in 2015 by Jakob Sazon Dworsky and August Bard Bringéus, ASKET emerged from a desire to challenge the fast-fashion paradigm. Their core mission is to create a single, permanent collection of timeless essentials, moving away from seasonal trends and towards garments built to last. This commitment to longevity, quality, and transparency defines the ASKET brand, offering a refreshing alternative for conscious consumers.

Discover ASKET's Permanent Collection

ASKET's product range focuses on foundational pieces for both men and women, meticulously designed to be versatile and enduring. From classic t-shirts and knitwear to tailored trousers and durable outerwear, each item is an investment in quality. They pride themselves on using natural fibres and employing European craftsmanship, ensuring every garment meets stringent standards. Whether you're looking to update your everyday wardrobe or find a specific piece, ASKET provides a curated selection of clothing that combines understated elegance with practical functionality.

Commitment to Perfect Fit and Transparency

Understanding the importance of a well-fitting garment, ASKET offers an extensive sizing system to achieve the Perfect Fit for every body type. Beyond fit, their dedication to Full Transparency is a cornerstone of their brand. Shoppers can delve into the detailed journey of each product, from raw material sourcing to manufacturing processes, empowering them to make informed purchasing decisions. This level of openness is rare in the fashion industry and highlights ASKET's ethical stance.

A Seamless Shopping Experience with ASKET UK

Shopping for ASKET's permanent collection in the UK is straightforward and customer-focused. They offer always free exchanges, making returns and size adjustments hassle-free. Their customer care team is readily available via care@asket.com, providing prompt assistance. ASKET also champions sustainability through its "Revival Program," incentivising customers to return old garments for recycling or resale in exchange for vouchers. Furthermore, students can benefit from a 10% discount through Student Beans, and NHS/healthcare workers can access exclusive offers via nhsDiscounts.org.uk, making quality essentials more accessible.

ASKET was founded in 2015 and is headquartered in Stockholm, Sweden, with 1 locations.

Discounts & Loyalty

Student Discount

ASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS.

NHS Discount

ASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem.

Loyalty Programme

The Revival Program

The Revival Program encourages circularity by allowing customers to return unwanted ASKET garments for repair, renewal, resale, or recycling. Participants receive a reward or voucher for future purchases, supporting a more sustainable approach to fashion.

Shipping & Returns

International Shipping

International shipping available. Check website for UK delivery options.

Returns Policy

Returns accepted. Revival Program accepts unwanted ASKET garments for voucher towards future purchases.

Company Information

Founded

2015

Headquarters

Stockholm, Sweden

Number of Stores

1

Payment Methods
Visa
Mastercard
AMERICANEXPRESSAmerican Express
PayPalPayPal
Sustainability

Permanent collection to combat seasonal waste. Full transparency reports on every item. Impact Receipt showing CO2, water and energy use. Revival Program for circular fashion.

Frequently Asked Questions

What is the Impact Receipt?

ASKET's industry-first Impact Receipt provides an itemized breakdown of CO2 emissions, water usage and energy expenditure for each garment purchased.

What is the Revival Program?

The Revival Program accepts unwanted ASKET garments. You receive a voucher for future purchases, and ASKET repairs, redesigns and resells the returned items.

Does ASKET do seasonal collections?

No, ASKET maintains a single permanent collection of around 35 timeless pieces, avoiding the wastefulness of seasonal fashion cycles.

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3 Ways to Save at ASKET in 2026

  1. Student discount

    ASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS.

  2. NHS discount

    ASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem.

  3. Join The Revival Program

    The Revival Program encourages circularity by allowing customers to return unwanted ASKET garments for repair, renewal, resale, or recycling. Participants receive a reward or voucher for future purchases, supporting a more sustainable approach to fashion.

Saving tips verified by The Virtual Mall, the UK's original online shopping destination since 1999.

ASKET Quick Facts

Standard DeliveryInternational shipping available. Check website for UK delivery options.
Free DeliveryNot available
Click & CollectNot available
Returns PolicyReturns accepted. Revival Program accepts unwanted ASKET garments for voucher towards future purchases.
Student DiscountASKET offers a 10% student discount. The specific provider is not explicitly stated in the search results, though common providers include Student Beans, Mecenat, or UNiDAYS.
NHS DiscountASKET offers discounts for NHS and healthcare workers. Please check their website for current offers and how to redeem.
Military DiscountNot available
International ShippingAvailable
Payment MethodsVisa, Mastercard, American Express, PayPal
Founded2015
HeadquartersStockholm, Sweden

Last verified: February 2026