Ameliorate
Award-winning British skincare brand clinically proven to treat rough, dry, and bumpy skin including keratosis pilaris.
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10% Off Soothing Range
10% Off Clarifying Range
10% Off Transforming
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AMELIORATE was created by founder Annette Luck after years of struggling to find effective treatment for keratosis pilaris (KP), commonly known as 'chicken skin'. When her own children developed the same condition, she worked with dermatology experts to develop a solution that actually works.
Born from British skin science, AMELIORATE has become the UK's original skincare brand developed specifically for KP. At the heart of every formula is the LaH6 Skin Hydration Complex – a clinically proven blend of lactic acid, urea, and hydrating ingredients that exfoliates and replenishes the skin barrier.
Over a decade later, the brand continues delivering clinically proven solutions for face, body, and scalp. The award-winning Transforming Body Lotion is known within the industry as a 'holy grail product'. All products are dermatologist-approved and developed with expert dermatological guidance.
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Shipping & Returns
Free UK delivery on orders over £25. Standard delivery within 3-5 working days. Express options available.
Returns Policy
Returns accepted within 14 days for unopened products
Company Information
Headquarters
United Kingdom
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Frequently Asked Questions
What is keratosis pilaris?
KP is a common skin condition causing small, rough bumps typically on upper arms, thighs, and cheeks. It's harmless but can be frustrating.
How quickly will I see results?
Many customers notice smoother skin within 2-4 weeks of consistent use. Optimal results typically come with continued use.
Is AMELIORATE suitable for sensitive skin?
Yes, products are formulated to be gentle and are dermatologist-approved. Fragrance-free options are available.
UK's Original KP Skincare
AMELIORATE is the UK's first skincare brand developed specifically for keratosis pilaris. Founded by Annette Luck who wanted a solution for her family's rough, bumpy skin.
Clinically Proven Results
The LaH6 Skin Hydration Complex is a clinically proven blend of lactic acid, urea, and hydrating ingredients that exfoliates and replenishes skin.
Dermatologist Approved
All products are developed with dermatological expertise and approved for sensitive skin. Fragrance-free options available.
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