Dulux

UK's favourite paint brand inspiring home transformations with quality colours since 1931.

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About Dulux

Dulux is the UK's most trusted and best-known paint brand, helping homeowners and professionals transform spaces since 1931. The name Dulux combines 'DuPont' and 'Luxury', reflecting its origins as a premium paint developed with innovative alkyd formulations. Now owned by AkzoNobel, the world's leading paints and coatings company, Dulux offers an extensive range of interior and exterior paints, from the popular Easycare and Weathershield collections to specialist primers and wood care. The iconic Old English Sheepdog mascot has appeared in Dulux advertising since 1961, becoming one of Britain's most recognised brand symbols. With the Dulux Academy training decorators and the Colour of the Year inspiring trends, Dulux continues to lead UK paint innovation.

Discounts & Loyalty

Gift Cards Available

Loyalty Programme

Dulux Decorator Centre Trade Card

Trade customers earn points on purchases, receive exclusive offers, and get access to trade pricing.

Shipping & Returns

Free delivery over £50.00Click & Collect

Free UK delivery on orders over £50. Click and collect available at Dulux Decorator Centres.

Returns Policy

30-day returns for unopened paint in original condition. Tinted paints non-returnable.

Frequently Asked Questions

What is Dulux Colour of the Year?

Each year, Dulux announces a Colour of the Year based on global colour trends. Past colours include Olive Green, Wild Wonder, and Sweet Embrace.

How many coats of Dulux paint do I need?

Most walls need two coats for optimal coverage. Always apply an undercoat on new or bare surfaces. Dark colours over light may need additional coats.

Can I use the Dulux Visualizer app?

Yes, the free Dulux Visualizer app lets you see how colours look on your walls using your phone camera before purchasing.

What's the difference between Easycare and Diamond?

Both are tough and washable. Diamond offers the highest durability for high-traffic areas, while Easycare provides excellent everyday protection.

Dulux offers the UK's most comprehensive range of paints for every project and surface. Easycare delivers tough, washable finishes perfect for busy family homes, while Weathershield provides lasting protection for exterior walls. The Heritage collection brings historic colours to modern homes, and the Simply Refresh range offers quick interior updates. Dulux's digital tools include the Visualizer app that lets you see colours on your walls before you buy, and the Colour of the Year sets interior design trends annually. With over 200 Dulux Decorator Centres for trade and retail customers, expert colour consultation, and a 90-year heritage of quality, Dulux is the trusted choice for home transformations.

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Contact Information

Customer Service

0333 222 70 70

Customer Service Hours

Monday to Friday, 9am-5pm

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