Primark is one of Europe's largest fashion retailers, offering amazing fashion at amazing prices. Founded in Dublin in 1969 by Arthur Ryan as Penneys, the brand opened its first UK store in 1973 and has since grown to over 190 stores across Britain.
The retailer is renowned for keeping fashion accessible to everyone, with on-trend clothing, accessories, beauty products, and homeware at exceptionally competitive prices. Unlike most retailers, Primark deliberately operates without e-commerce for clothing, focusing on the in-store experience.
Owned by Associated British Foods, Primark's sustainability programme, Primark Cares, demonstrates its commitment to making sustainable fashion affordable, with 74% of clothing now made from recycled or more sustainably sourced fibres.