NA-KD

NA-KD is a Scandinavian fashion brand founded in 2015, known for its influencer-led approach to women's fashion. The Swedish retailer has built a global following through collaborations with social media influencers and a constantly updated collection of trend-driven clothing and accessories. The brand offers a wide range of women's fashion including dresses, tops, jeans, knitwear, swimwear and accessories. NA-KD's collections blend Scandinavian minimalism with current trends, offering versatile pieces that work for everyday wear, office looks and nights out. Their influencer collaborations bring fresh perspectives and exclusive designs to the range. Sustainability is increasingly central to NA-KD's mission, with their Reborn collection featuring vintage and second-hand pieces, and commitments to more sustainable materials and production processes. The brand aims to be climate positive and has introduced various initiatives to reduce its environmental impact.