Iconic London

British beauty brand famous for its illuminating makeup and signature glow-giving products.

Shop at Iconic London

Back to Blusher, Bronzer & Highlighter

Student DiscountFree Delivery over £40.00

Save for later

Add to favourites

BeautyBritish BeautyCruelty-FreeHighlighterMakeupSkincare· +1 more

Current Offers

No offers available right now from Iconic London.

Shop at Iconic London

Voucher Codes

No voucher codes available right now for Iconic London.

Shop at Iconic London

No reviews yet for Iconic London

Be the first to write a review

About Iconic London

Iconic London is a British beauty brand founded in 2015 by Jade Elliott, created with the mission of giving everyone access to professional-quality makeup that delivers a radiant, lit-from-within glow. Born from Jade's experience as a professional makeup artist working backstage at London Fashion Week and with celebrities, the brand distils runway techniques into easy-to-use products for everyday consumers. Iconic London quickly became known for its hero product, the Prep-Set-Glow spray, and has since expanded into a comprehensive range of complexion, lip, and eye products all designed to create luminous, dewy skin. The brand's aesthetic reflects London's diverse beauty scene, celebrating all skin tones with inclusive shade ranges. Iconic London products are vegan and cruelty-free, combining high-performance formulas with beautiful, Instagram-worthy packaging.

Discounts & Loyalty

Student Discount

Students can access a discount through Student Beans verification. Register with a valid student email to unlock exclusive student pricing on Iconic London products.

Gift Cards Available

Loyalty Programme

Iconic Rewards

Earn points on every purchase to redeem for discounts on future orders. Members receive early access to new launches, exclusive offers, and birthday rewards.

Shipping & Returns

Free delivery over £40.00International Shipping

UK standard delivery takes 2-4 working days. Express delivery available for next-day arrival when ordered before cut-off. International shipping available to most countries worldwide.

Returns Policy

30-day return policy for unopened and unused products in original packaging. Contact customer service to arrange returns. Refunds processed within 14 days of receiving returned items.

Frequently Asked Questions

Is Iconic London cruelty-free?

Yes, Iconic London is 100% cruelty-free and vegan. The brand does not test on animals and all products are formulated without animal-derived ingredients, making them suitable for those seeking ethical beauty options.

What is Iconic London's best-selling product?

The Prep-Set-Glow spray is Iconic London's hero product and bestseller. This multi-use mist primes skin before makeup, sets finished looks, and adds a dewy glow throughout the day. The Illuminator drops are also cult favourites.

Does Iconic London offer shade matching?

Iconic London provides shade guides on product pages to help you find your perfect match. The brand offers inclusive shade ranges across foundations and complexion products, with customer service available to assist with matching queries.

Can I get free delivery from Iconic London?

Yes, Iconic London offers free UK delivery on orders over £40. The brand frequently runs promotions offering free shipping at lower thresholds or on all orders during sale periods.

Iconic London brings professional makeup artistry to your everyday routine with products designed to create luminous, radiant skin. Founded by makeup artist Jade Elliott, the British brand translates runway glow techniques into accessible products that work for all skin tones. From the cult-favourite Prep-Set-Glow setting spray to liquid illuminators and sheer lip glosses, every Iconic London product is formulated to enhance your natural beauty with a lit-from-within finish. The brand's commitment to vegan, cruelty-free formulas means you can achieve stunning results while shopping consciously. Save on your Iconic London favourites with our discount codes and discover why beauty lovers worldwide are obsessed with the glow.

Shop at Iconic London

Opens in a new tab